Elvis, a Dofollow Link, and Hip Marketers
Today, in the spirit of Wired Magazine’s “wired/tired/expired” series, we’re going to run through some online marketing terms that have become downright “square”, and either are being, or should be replaced by, a more “hip” counterpart. This one goes to eleven!
|1. Reach||Fan base|
|2. Paid Links||Earned Links|
|3. Spamming||Participating in the conversation|
|4. Participating in the conversation||Generating a profit|
|5. Keyword Density||Stemming|
|6. PageRank||Anchor Text|
|7. Top 10||Top 11|
|8. Insertion Order||Contextual Targeting|
|9. Pay per Click||Pay per Tweet|
|10. Software “In the Cloud”||SaaS|
|11. Online Marketer||Marketer|
*Contrary to rumor, Nixon did not give Elvis an SEO badge actually – he did give him a badge however.
The first person to comment below and correctly tell the world what kind of badge it was will receive my undying respect, and a dofollow link in the comment as long as it’s to something G-rated (payday loans – yes. viagra – no.)